About
A focused studio for B2B companies.
Nexter exists because most agencies treat B2B websites as an afterthought, with generic templates, slow performance, and weak SEO. We do the opposite: technical depth, conversion focus, and respect for the buyers who read specs instead of marketing copy. We work with B2B companies across industries and sizes, from a first serious site to the platform a sales team runs on.
Principles
Three principles we won't compromise on
01
Strategy before pixels
We don't start with design. We start by understanding what your business needs to win, who buys from you, and where the friction is. Design and engineering serve that.
02
Production-grade engineering
Lighthouse 95+ isn't a marketing claim. It's a baseline. Fast sites convert better, rank better, and last longer. Whether the job calls for a headless CMS, a traditional one, or a fully custom build, the engineering standard doesn't move.
03
Built for the long run
We don't ship and disappear. The sites we build are designed for maintenance, growth, and ongoing optimization, not just launch-day applause.
Process
How a project runs.
Same loop whether we're building a focused marketing site or a fully custom platform. You get a working system in weeks, not quarters, with shippable increments each Friday.
Discovery & strategy
We start by understanding the business: goals, customers, sales motion. The output is a written plan, not slides.
- →Stakeholder interviews
- →Constraint mapping
- →Success metric
Design & prototype
Hi-fi prototypes against a component system. Every screen is reviewed against the success metric before build.
- →Interactive prototype
- →Type + color system
- →Copy pass
Build & deploy
Weekly releases behind a flag. Typed contracts, observability wired from day one. Preview URLs on every PR.
- →Weekly releases
- →Tracing + evals
- →Zero-downtime deploys
Measure & tune
Post-launch we watch the numbers we agreed on, and tune the system until they move the way we said they would.
- →Monthly report
- →Perf + cost review
- →Handover or retainer
How we work
Senior people, start to finish.
The people who scope your project are the people who build it. No account layer, no junior hand-off. You work directly with senior engineers and designers from kickoff through launch and beyond. When a project needs more hands, we bring in specialists we've shipped with before, held to the same standard.
We're tool-agnostic, and we match the stack to the job, from a basic site to a headless build to a fully custom platform. These are the technologies we reach for most on serious B2B work.
Get in touch
Let's figure out
if we're a fit.
Book a 30-minute discovery call. We'll look at your situation and tell you straight whether we can help.